McDonald’s pushes AI tools that suggest Big Mac prices based on ‘customer willingness to pay’

2026-09-29 20:21 • ;Taylor Herzlich
Franchisees said the algorithm has widened the gap between prices on identical items at various restaurants within the same neighborhoods, according to a report.
Read More Here: https://nypost.com/2026/09/29/business/mcdonalds-pushes-ai-tools-that-suggest-big-mac-prices-based-on-customer-willingness-to-pay/